Dolly Parton and Miley Cyrus teamed up this year with T-Mobile to promote T-Mobiles' 5G network! The ads were part of the company's #DoItForThePhones" campaign.
Last week the company released a sneak peek of the ads, which showed Parton holding up a phone, while the "9 to 5" country music singer-songwriter teased, "You got a voice, Miley. Use it." The camera then panned to Cyrus and the intro to "Eye Of The Tiger" by Survivor starts to play.
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Parton had teased the video on her Twitter, writing "There's big stuff on the way from me, @TMobile and @MileyCyrus! Stay tuned to see more soon."
T-Mobile CEO, Mike Sievert, went on to tweet the ad as well, with the caption, "@TMobile will always love you. That's why we're bringing the most [fire] talent to the biggest party in the USA this weekend, and it won't fit in just one commercial!"
This time around, Parton was seen in the first ad telling viewers, "When I see a problem, I'm going to fix it. America's got a serious problem, so I'm going to get it off my chest." Reaching for her phone, which is located in her bra, the singer then says, "5G phones!" The ad continues with Cyrus calling her godmother, asking, "How can I help these Phones?" which Parton replies, "You got a voice, use it."
The second ad starts off with Cyrus sitting at a piano, moving to the couch, as Parton tells the "Party in The USA" singer, "do it for the phones." That's when the duo breaks into an original song telling AT&T and Verison owners that phones "need your help."
This is actually T-Mobile's ninth Super Bowl ad, but the first godmother-goddaughter ad in Super Bowl history. Last year, the ad featured The Voice superstars Adam Levine, Blake Shelton, and Gwen Stefani.
Editors Note: This article was originally published on February 10, 2022. It was updated on February 14, 2022, after the ads were released during the Super Bowl.
