Justin Moore lends his voice to a classic song in support of Cabela’s Disconnect Day.
Justin Moore has teamed up with major outdoor retailer Cabela’s for a new commercial in support of National Disconnect Day.
The commercial displays a series of beautiful outdoor imagery, including colorful sunsets, mountain ranges and a father and daughter enjoying the scenery and fishing together. The combination of stunning footage and fittingly sentimental soundtrack by Moore draws you in and tugs at your heartstrings. At the end, the commercial takes an unexpected turn when the camera zooms out to reveal a girl looking at the scenery through the screen of her tablet instead of enjoying it first hand.
“Lets show her the real wonderful world and disconnect for a day,” the ad says to viewers. The commercial is meant to draw viewers into supporting Cabela’s National Disconnect Day, which supports helping families and individuals enjoy the great outdoors – and each other – without interruption or distraction from technology.
National Disconnect Day falls on May 1, which is when Cabela’s will be giving away a free download of Justin Moore’s cover of “What a Wonderful World.” You can visit the Disconnect Day website now to sign your own pledge to unplug and reconnect.