Food & Drink

Jack Daniel’s is Hiding Prize-Filled Whiskey Barrels Across America

Jack Daniel's/The Tennessean

If you love whiskey and a good old fashioned scavenger hunt, Jack Daniel’s has just the event for you.

In celebration of their 150th anniversary, the company plans to hide prize-filled whiskey barrels across the globe for fans to find. Beginning July 1, Jack Daniel’s will hide one barrel in Lynchburg, TN, which is home to their legendary distillery. Over the next few weeks, they’ll also place barrels in New York City, Chicago, Los Angeles, Austin and Nashville.

According to the Tennessean, each barrel will have a special edition bar kit inside, along with a variety of special prizes that could include a flight and ticket to the invite-only Jack Daniel’s 150th anniversary celebration on October 8. There will be barrel bodyguards who will keep thieves from rolling away with the prizes. In order to take claim of the prize, you’ll have to whisper a secret password to the guard.

If you’re up for the challenge, you’ll have to visit the Jack Daniel’s Facebook page to find the list of clues and dates for when the barrels will pop up near you.

 

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Jack Daniel’s is Hiding Prize-Filled Whiskey Barrels Across America