Historically, there have been plenty of eccentric CEOs, including model train enthusiasts and sticker collectors. But Dave Longaberger, of the Longaberger Company, took his love of baskets to the next level. In 1997, he spent $32 million to build the Longaberger headquarters in the shape of a gigantic basket, just like the kitschy baskets his company makes.
It presents a striking vista along the freeway about 40 miles outside of Columbus, Ohio. The real estate agent hoping to sell this piece of Americana says you can see it up to four miles away. It’s even slightly larger than Ohio’s other famous landmark, the Rock and Roll Hall of Fame in Cleveland. Now, it’s on the market for $5 million.
The Longaberger Company once had sales of up to $1 billion back in the 1970s for their carefully hand-crafted baskets. However, back in 2012, the basket company only garnered about $100 million. The company then decided to consolidate and moved its basket-making workers to a nearby factory.
The final move to downsize the company included putting the iconic headquarters on the market in 2015 for $7.5 million.
However, demand was low and they recently dropped the price to $5 million, Bloomberg reports. That makes for a real estate steal at $28 a square foot. That price is half of what a normal corporate building would sell for in the area.
Strangely enough, the real estate team attempting to sell the building says it’s not necessarily the design that discourages people from buying – it’s the location. The area, outside of Columbus and fairly isolated, is a tough sell these days. Maybe a hotel chain could snatch it up and turn it into a basket-themed country inn.