As Brad Paisley gears up for the release of his first new album in three years, he’s clearly in party mode. Just watch his new video for “Heaven South” for proof of that.
The opener track on new album Love and War, “Heaven South” preaches the virtues of small-town living. So Paisley took to his hometown of Franklin, Tenn. to show fans what it’s all about.
Of course, most people know Franklin as the affluent town just south of Nashville, home to dozens of music and sports stars. But that’s neither here nor there. Because though it’s basically a suburb at this point in terms of geography, the town still possesses its own identity, undeniable charm and that small town feel.
In the video, Paisley cruises with his band down some country roads picking out the new song. The final destination? The town circle in Franklin, where tons of fans gather to sing along and show up in the video.
In order to prepare for the video, Paisley actually sent out a call for folks to show up. Though video shoots are usually long and arduous, plenty of fans got the opportunity to appear in the video.
About 400 people showed up last Saturday (April 15) for the video shoot. Paisley also played other songs for the fans. And amazingly, they got the video all edited up and ready to go just a few days later. His video game has been on point lately.
Paisley released “Heaven South” a few weeks ago as another preview to Love and War. He wrote the tune alongside Brent Anderson and Chris DuBois. The three frequently collaborate, including four times on the album (plus a “Heaven South” reprise).
Paisley is sure to hit big sales marks when the album drops tomorrow. Check out our review of it here.