Eric Church will be a making special appearance on Thanksgiving Day on the 50-yard line of the football field. The “Kill A Word” singer is set to perform during the halftime show of the Thursday night matchup between the Dallas Cowboys and the Washington Redskins.
Not only will Church rock the stage during the halftime performance, but he will also be taking part in a good cause. All funds raised during the show will go towards the Red Kettle Campaign launched by the Salvation Army. 2016 marks the 126th year of the campaign that begins every Thanksgiving and runs through Christmas Eve. The initiative provides gifts, clothing and other wintertime support for families in need.
Church is no stranger to giving back. He and his wife run the Chief Cares foundation that serves people in need throughout the world. One behalf of the foundation Church recently made a $1 million donation to the JDRF Diabetes Foundation in his mother’s honor.
Seeing country stars performing during this prime-time slot has become popular over the years. Last year Luke Bryan took the stage at AT&T stadium. Other names include Kenny Chesney, Keith Urban and Carrie Underwood. Country music dates back to the first year of the Cowboys 19-year-long tradition with Reba McEntire’s halftime performance. Kickoff for the Thursday night event will be at 4:30pm ET.
Church isn’t officially hitting the road for his Holdin’ My Own Tour until mid-January. The 60 stop tour begins in Lincoln, NE and ending in May right back in Nashville, Tenn.