The American Heartland yields great rock musicians. Maybe it’s something in the water, or more likely, its the way Heartlanders experience life — raw and grounded. Newcomer Jared Deck is one of the most promising new Americana talents to emerge from that fertile musical ground.
His sound bears a resemblance to the regional heavyweights who came before him, namely Bob Seger and John Mellencamp. However, Deck is on to something fresh, drawing from his generation’s wearisome experience of chasing the American dream.
A native son of Oklahoma, Deck has lived a blue-collar life. He was a roughneck on the oil rigs. He worked factory jobs until they were outsourced overseas. Later, he started a small business, which later failed. To pay the bills, he got a side gig playing piano at a local church. His self-titled debut, released May 6, is a collection of taut songs about those experiences, warts and all. Deck’s music is the type of earnest songwriting that’s making artists like Chris Stapleton and Jason Isbell tremendously popular right now.
Deck is not at the peak of his capabilities yet, but he shows tremendous potential. Texas music legend Alejandro Escovedo described him as a “powerful, beautiful voice.” Keep your eye on this Americana artist. His best has yet to come.
He sounds like: A pupil of John Mellencamp and Bob Seger’s roadhouse-ready rock and roll.
Key track: “17 Miles,” a demonstration of Deck’s powerful voice and command as a rock singer.